Mastering Social Media for Schools
Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!
Episodes
236 episodes
Impact of School Storytelling: Building Stronger Connections Through Social Media w/ Carrie Birchler
Community Building through Social Media: Carrie Birchler emphasizes the importance of using social media, especially Facebook and Instagram, to build a sense of community and engage both current and prospective families in a school sett...
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Episode 235
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41:47
Maximizing Impact: Video Strategies with Rob Wiltsey
Why Video Matters: Rob Wiltsey breaks down the crucial role that video plays in your social media strategy.Content Inspiration: Learn how to take what grabs your attention while scrolling and apply it to your school's co...
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Episode 234
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55:09
Little Voices, Big Impact: How to Interview Students on Camera with Karen Briones, APR
Discover how Karen Briones transitioned from parent volunteer to Communications Coordinator, shaping her role to amplify the district’s voice.Learn Karen's strategies for capturing authentic student voices in school vide...
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Episode 233
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37:27
How to Get Users to See Your Content: Engaging Video Strategy with Jessica Bautista & Luz Capiral
Discover how Higley Unified School District effectively leverages social media to engage young families in a competitive school choice environment.Learn the video content strategies that drive engagement, including the u...
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42:47
Celebrating National School Principals Month on Social Media with Melissa Marti
October is National Principal Month! Tune in for a lively discussion packed with creative ideas to celebrate your principals on social media.Pressed for time? We’ve got you covered with quick and easy post ideas that tak...
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Episode 231
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42:19
Empowering School Leaders with Communication Training with Brian Nicol
The evolution of social media and communication has come a long way since Brian started working after college in the ‘90s. Take a quick trip down memory lane to see how far we’ve come.Social media is worth it. We discuss...
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Episode 230
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47:02
Inspiring Lifelong Learners with College Wear Wednesdays with Angie Balius
As a Principal - you can impact family engagement with social media posts! Learn how Angie does this in her small elementary school of 350 students.Learn about the project-based learning project College Wear Wednesdays! ...
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Episode 229
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35:16
Making School Social Media More Relatable for Your Community with Tyler Heberle
Discover the ins and outs of social media management at Lincoln Unified School District with Tyler Heberle, a one-person communications powerhouse. Tyler manages the social media presence for 12 schools and the district, showcasing how ...
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Episode 228
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34:24
Learning on the Job: From Zero to School Social Media Hero with Montana Roberts
Listen in to learn more about:Leveraging Social Media for School Engagement: Montana shares how she revived Maricopa Unified School District's social media presence, transforming inactive accounts into vibrant p...
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Episode 227
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37:22
Outsmarting the Algorithm with Your Social Videos with Jake Sturgis, APR
The big, bad algorithm is constantly changing! If you’re struggling with the reach of your social media videos, then you’ve tuned in to the right podcast.Learn the latest stats and facts behind what social media platform...
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Episode 226
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44:02
Social Media Magic: Back-to-School Edition with Andrea Gribble
It’s almost time for the first bell to ring in the new 2024-2025 school year. Listen up for some simple strategies for social media magic! In this episode, you’ll learn:Creative ways to use social media for back-to-school ...
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Episode 225
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34:24
School Surveys - Does Everybody *Really* Feel That Way? with Rob DeMeuse & Scott Girard
Discover the secrets to creating surveys that people actually want to complete.Find out why timing is crucial when asking for feedback - and how to get it right.Learn the tricks to explaining complicated ...
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Episode 224
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53:13
Yes, Branding and Social Media Can Have an Impact On Your District with Kate Brown
Early Insights: Learn how Kate Brown first discovered the power of social media during her retail job in college and now utilizes it to enhance her district’s visibility in Wisconsin, reaching thousands daily for free.Bo...
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Episode 223
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43:46
Empowering K12 Wellness: Strategies to Combat Educator Burnout with Alexis Overstreet, LCSW
Educator burnout is reaching critical levels across K12 settings, underscoring the urgent need for effective health and wellness strategies. Join us as we speak with Alexis Overstreet, LCSW, a dedicated psychotherapist who empowers educators...
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Episode 222
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40:43
Your Back-to-School Communication Checklist with Brian Bridges
In this episode, you'll discover:Best Practices for School Communication - Start the school year strong with expert strategies from Brian, who brings 10 years of experience in school PR.How to Engage Your A...
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Episode 221
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40:03
How to Successfully Roll Out Any New Districtwide Platform with Jennifer Valley and Laura Hrad
In this episode, you'll discover:Understanding the Need: Insights into Richfield Public Schools’ approach to identifying a communication platform that meets the needs of families, staff, and students.Best P...
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Episode 220
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58:27
5 Pro Tips to Boost Your School's Social Media Game Next Year with Andrea Gribble
Summer is here, and I know you are already thinking about next school year! Let’s set you up for success with five pro tips to help boost your social media game next year.Today, I’ll break down five tasks or projects and...
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Episode 219
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25:04
How to Create a Communication Camp for School Leaders with Sara Meredith
In this episode, you’ll discover:Why Communication Matters: Explore how most school issues stem from communication gaps and how Comm Camp addresses these challenges head-on.Comprehensive Training Topics: Ge...
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Episode 218
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36:11
Entering the Algorithm: Using Instagram Features to Force Growth with Eric Perez
I’m so excited for you to learn from our guest today! Eric has helped Colton Joint Unified School District grow their followers by more than 400% in the last 10 months. He’s sharing his best tips today.Eric gives three t...
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Episode 217
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46:13
Small School Success in Writing Our Story with John Hannah
Many schools are aspiring to grow enrollment these days. Learn why Superintendent John Hannah believes Morton School District is adding students.In a small district, finding the person and time to manage social media suc...
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Episode 216
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41:12
How Branding Brings Value When School Choice Grows with Madison Carr
Understanding Branding: Learn the dual aspects of branding—strategy and design—and why both are crucial for your school’s identity.Common Branding Mistakes in K12: Madison Carr, an expert in school branding, discusses th...
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Episode 215
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39:52
Using AI to Improve School Customer Service with Teddy Daiber
AI is impacting everything these days, and today, you’ll learn how it can help improve customer service for your school!AI chatbots work in two ways. First, they help provide self-service support for your families (or cu...
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Episode 214
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42:53
How to Build Your Brand & Empower Your Digital Storytellers with Ashley Gomez
All schools need to consider marketing, but what is the best way to train your ever-changing and growing team? Ashley was up for the task, and today, you’ll learn about her Digital Leaders Cohort.Harmony Public Schools i...
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Episode 213
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51:05
5 Things I Hate About My Role in School Social Media with Andrea Gribble
You read the headline right—there are times when I hate my job in school social media, and today, I share five of them at the top of my list.Don’t worry—I don’t leave you totally down and out. With each situation that fr...
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Episode 212
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33:30
#ThisisDEI and Using Social Media to Stay Above the Fray with Jennifer Shealy and Allison Gangl
From the moment I looked at Downingtown Area School District's social media pages, I knew I needed to feature the brilliant people behind their social media storytelling! Today, you’ll meet Jenn and Allison.Learn how Jen...
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Episode 211
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51:17