Mastering Social Media for Schools

Backpack Journalist: More, Better, Faster Content for Schools with Ren Luebbering

Andrea Gribble Episode 241
  1. You are going to learn SO MUCH by listening to this episode! Ren is a storyteller at heart and she’ll break down their district’s approach to social media with over 25,000 students and 3,800 employees.
  2. Twitter is dead; long live LinkedIn! Find out some impressive stats on how Springfield is growing their reach on LinkedIn.
  3. Short-form videos can ignite your social media reach! Discover Ren’s secrets to sharing 2-3 short Reels each week on Facebook & Instagram. She even shares them as YouTube Shorts as well!
  4. Discover some of the best stories that Ren has uncovered - all because she focuses on visiting 7-10 campuses each week! You heard that right - she prioritizes this time at the schools because that is where the stories are.


SPECIAL GUEST

Ren Luebbering

Coordinator of Marketing & Digital Strategies

Springfield Public Schools, Missouri


Email: lmluebbering@spsmail.org 

Twitter/X: @renluebbering

LinkedIn: https://www.linkedin.com/in/ren-bishop-luebbering-55141033/ 


Website: https://www.sps.org/ 

Facebook: https://www.facebook.com/springfieldpublicschools/ 

Instagram: https://www.instagram.com/officialsps/ 

Twitter/X: https://x.com/officialSPS 

LinkedIn: https://www.linkedin.com/company/springfield-public-schools/ 

YouTube: https://www.youtube.com/officialsps 


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