A Chat with a School Communications Veteran: Nicole Kirby, APR

Not many school communicators take on the role of “director” at the age of 23. But in this episode, you’re going to meet one!

IN THIS EPISODE, NICOLE EXPLAINS:

• How her dream career in journalism led her to a school communications role.
• Who she reached out to for mentorship and professional growth opportunities when she was starting out.
• Why her district was one of the first to adopt Facebook back in 2009.
• What her team does to balance representation of 20 school buildings on social media.

SPECIAL GUEST

Nicole Kirby, APR

Director of Communication Services

Park Hill School District, MO

President-Elect of NSPRA

Follow Nicole on Twitter: @kirby310

Email: kirbyn@parkhill.k12.mo.us 

School Website: https://www.parkhill.k12.mo.us/ 

Facebook: https://www.facebook.com/ParkHillSchoolDistrict 

Twitter: https://twitter.com/ParkHillSchools 

Instagram: https://www.instagram.com/parkhillschools/ 

USEFUL INFORMATION

• Today’s #K12PRtip blog reference - Top 10 Ways to Start a Post
• Gather feedback from your community - a link to Park Hill Listens on their homepage. 
  • Their tool of choice - Bang the Table
• Nicole’s first blog for NSPRA on Social Media in 2011 - Lessons from a Corporate Social Media Guru
• Register now for the NSPRA National Seminar - New Orleans. You can attend in-person or virtually. Click here!

MORE RESOURCES

Free Video Training: Learn the simple secrets behind social media for K12 schools!

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