Mastering Social Media for Schools

How Social Media Fits Into Your Referendum/Bond Campaign with Barb Nicol, APR

August 03, 2020 Episode 17
Mastering Social Media for Schools
How Social Media Fits Into Your Referendum/Bond Campaign with Barb Nicol, APR
Chapters
Mastering Social Media for Schools
How Social Media Fits Into Your Referendum/Bond Campaign with Barb Nicol, APR
Aug 03, 2020 Episode 17

Social media is a powerful communication tool for your district, but there are some unique strategies required when it comes to using it for a referendum or bond campaign.


IN THIS EPISODE, BARB EXPLAINS:

  • How social media can be both useful and challenging for school communications.
  • Why you should use social media to build trust with your community before you ever have to ask for financial support.
  • How the goal of a referendum/bond campaign is not to market or “sell” the support for the question, but rather to inform, engage, and get the facts to your community.
  • Specific tips for schools going to the polls in November 2020.


SPECIAL GUEST

Barb Nicol

President

Barbara Nicol Public Relations - Minnesota


http://www.barbnicolpr.com

Follow Barb on Twitter: @barbnicol

Follow Barb on Facebook: https://www.facebook.com/BarbNicolPR/


USEFUL INFORMATION

Blog Articles:


K12PRtip - Free Referendum Checklist for Social Media


MORE RESOURCES

Sign up for our free e-newsletter - click here

www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!

Show Notes

Social media is a powerful communication tool for your district, but there are some unique strategies required when it comes to using it for a referendum or bond campaign.


IN THIS EPISODE, BARB EXPLAINS:

  • How social media can be both useful and challenging for school communications.
  • Why you should use social media to build trust with your community before you ever have to ask for financial support.
  • How the goal of a referendum/bond campaign is not to market or “sell” the support for the question, but rather to inform, engage, and get the facts to your community.
  • Specific tips for schools going to the polls in November 2020.


SPECIAL GUEST

Barb Nicol

President

Barbara Nicol Public Relations - Minnesota


http://www.barbnicolpr.com

Follow Barb on Twitter: @barbnicol

Follow Barb on Facebook: https://www.facebook.com/BarbNicolPR/


USEFUL INFORMATION

Blog Articles:


K12PRtip - Free Referendum Checklist for Social Media


MORE RESOURCES

Sign up for our free e-newsletter - click here

www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!