Mastering Social Media for Schools

Building Your School Publicist Program with Emily Rojas

February 20, 2023 Andrea Gribble Episode 150
Mastering Social Media for Schools
Building Your School Publicist Program with Emily Rojas
Show Notes
  1. Today’s guest, Emily Rojas, absolutely loves her job celebrating students and staff in Dalton Public Schools. Find out more about her journey to her role in school PR!
  2. Finding great stories to share on social media takes work. Emily breaks down how their Publicist Program works. She covers how the employees are identified, trained, and measured on their duties that are rewarded with a small stipend.
  3. Dalton Public Schools has over 13,000 followers on Facebook. Emily shares the three secrets to their success!
  4. The #DaltonDifference is more than a hashtag. The entire community rallies behind it. Learn some fun ways that the communications team has promoted the use of this hashtag.


SPECIAL GUEST

Emily Rojas

Communications Specialist

Dalton Public Schools, Georgia



Email: emily.rojas@dalton.k12.ga.us 

LinkedIn: https://www.linkedin.com/in/emilyaddiemartin/ 



Website: www.daltonpublicschools.com 

Facebook: https://www.facebook.com/dpsschools 

Instagram: https://www.instagram.com/dpsschools/ 

Twitter: @dpsschools 

TikTok: https://www.tiktok.com/@dpsschools 



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