Mastering Social Media for Schools
Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!
Mastering Social Media for Schools
TikTok, Reels, and Consistent Storytelling for Your District with Breanna Hensley
- With 45 schools to celebrate and only 4 people in the communications department, you’ll be amazed at the storytelling that’s happening from Buncombe County Schools!
- Breanna will share specific strategies that are working to receive great content to share on their social media channels.
- Are you considering TikTok for your district? Breanna shares why they started using TikTok in August of 2022, what works well for them, and how they ensure appropriate music is used.
- Adding another channel doesn’t have to mean more work. We discuss how you can create and use a video on several different platforms without any additional work. And guess what? The reach is still awesome!
- UPDATE: Hang on to the end of the episode! North Carolina’s Governor created a mandate that shifted the school’s ability to use TikTok on state-issued devices. Breanna will share what that means for their channel, how they handled it, and their plans for moving forward.
SPECIAL GUEST
Breanna Hensley
Digital Marketing Specialist
Buncombe County Schools, North Carolina
Email: breanna.hensley@bcsemail.org
Website: https://www.buncombeschools.org/
Facebook: https://www.facebook.com/BuncombeSchools/
Instagram: https://www.instagram.com/buncombeschools/
Twitter: @Buncombeschools
TikTok: @Buncombeschools
USEFUL INFORMATION
- Barbie Bungee Jumping TikTok Video - Uploaded to Instagram
- TikTok Video Tips for Staff - You can customize this for your school!
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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