Mastering Social Media for Schools
Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!
Mastering Social Media for Schools
Crisis Communication: Strengthening Trust and Relationships During Difficult Times with Amber Graham Fitzgerald
- There are two important components in handling a crisis - having a solid crisis communication plan and then responding to the crisis. Amber breaks down the main components of each one.
- Social media is the key to building trust and showing transparency before a crisis ever happens. Daily posts about student and staff success will help tell your school’s story.
- When should social media be used during a crisis? Amber explains two specific ways that your school should use it.
- Social media can be a powerful tool in recruiting staff. Amber shares some unique approaches in this interview. She also has some amazing resources available in the show notes!
SPECIAL GUEST
Amber Graham Fitzgerald
Director of Member Engagement
Oklahoma State School Boards Association, Oklahoma
Email: amberf@ossba.org
Twitter: @mrsamberfitz
Website: https://www.ossba.org
Facebook: https://www.facebook.com/ossbaoklahoma
Twitter: https://twitter.com/OSSBAoklahoma
USEFUL INFORMATION
- Amber’s helpful resources:
- The Instagram Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here.
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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